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Lead EnrichmentWebsite, email, LinkedIn, from their own siteBuying SignalsNew incorporations, filing deadlinesCold OutreachYour mailbox, sequences, reply inboxAI PipelinesOne short chat, a whole outreach planIntegrationsWebhooks, Zapier, Make, SlackChrome ExtensionThe public record on every site you visit
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Field notesPlain-English help with UK outboundMethodologyWhere the data comes from, and proofCompareNamed, sourced comparisonsWord listThe UK filing terms, explained
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Product · Cold Outreach

Turn a lead list into a full inbox.

Send your first 25 emails free, from your own mailbox, without a card. Every sequence stops the second someone replies.

Start free · 25 leads and 25 sends
Get 25 free leads
OR
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No card · full enrichment
EXHIBIT - LIVE PRODUCT
REPLY INBOX · YOUR OWN MAILBOX
YOU · TUE 09:04
Hi Sarah, saw Specimen Bookkeeping's first accounts are due soon. We help new Manchester firms get set up…
S. HARTLEY · TUE 11:38
Thanks, could you send over your prices?
Reply detected · sequence stopped
Warm-up: day 8 of 21 · 40/day
✦
✓Lead deliveredVerified against the public record
The remit - filed in orderHow it works

From first send to booked reply

01

Send from your own mailbox, warmed up

Connect Microsoft 365 or Google and send from your own domain. Your first 25 prospects are free to email on the trial, follow-ups included, with no card on file. Automatic warm-up protects deliverability, and sending is capped to UK business hours.

  • Your own Microsoft 365 or Google mailbox
  • First 25 prospects free, no card; every paid plan is unlimited
  • Automatic warm-up protects deliverability
  • Sending capped to UK business hours
LeadistrySearchListsPipelinesInboxEvery decision logged
Last 14 days
280
Companies checked
41
Worth writing to
2
Skipped, already contacted
Mon 06:00Ran the search, found 24
02

Sequences that stop the second they reply

The email steps on your pipeline canvas: delays, up to three A/B variants per step, and a reply inbox that sorts every response. A human reply stops the sequence at once. The AI drafts every email, and nothing sends until you say so.

  • Up to 3 A/B variants per step, with analytics
  • Reply inbox + open, click and bounce tracking
  • AI drafting in your brand voice; do-not-contact enforced
LeadistrySearchListsPipelinesInboxNothing sends itself
Draftto s.hartley@specimen.exampleAwaiting your approval
Your first year with Companies House
Hi Sam,
Congratulations on setting up Specimen Joinery in June.
Your first accounts are due nine months after your year end, and there are two things worth doing now.
LeadistrySearchListsPipelinesInboxEvery decision logged
Last 14 days
280
Companies checked
41
Worth writing to
2
Skipped, already contacted
Mon 06:00Ran the search, found 24
How it works, end to end

From the public record to client won

Scroll to advance →
Lead EnrichmentBuying SignalsAI PipelinesCold OutreachIntegrationsClient won.
Public record →
Lead Enrichment
Buying Signals
AI Pipelines
Cold Outreach
Integrations
Client won
Step 01 / 06 · Find

Lead Enrichment

Verified contact data on every UK company - from their own site.

Used by
FoundersBDRs
OutcomeA contactable list→
LeadistrySearchListsPipelinesInbox210 matches
Filters
Trade
SIC 00000
Within
25 miles
Age
Under 90 days
Run search
210matches from 41,300
Specimen Joinery Ltd00SPEC04 · 9 milesNew
Sample Fitness Ltd00SPEC11 · 12 milesNew
Step 02 / 06 · Find

Buying Signals

The moment a company is ready to hear from you.

Used by
AgenciesAccountants
OutcomeRight-time targets→
LeadistrySearchListsPipelinesInboxEvery signal traced to its filing
This week44 new
MONIncorporatedSpecimen Joinery LtdCertificate of incorporation
TUENew directorSample Care Group LtdFiled on form AP01
THUAccounts dueExample Robotics LtdAnnual accounts, 21 days
Step 03 / 06 · Automate

AI Pipelines

A two-minute chat builds the whole pipeline on one canvas.

Used by
Solo foundersOps
OutcomeFollow-ups handled→
LeadistrySearchListsPipelinesInboxOne canvas, nothing hidden
Specimen Town accountantsDraft · nothing sends without your say-so
TriggerNew leads from a searchAccountants, 25 milesDataEnrich the leadDirector, email, websiteBranchHas a verified email?Splits into yes / noEmail · step 1Warm intro3 variants, your toneWaitWait 4 daysWeekends skipped
Step 04 / 06 · Reach · You are here

Cold Outreach

Sent from your own mailbox, stopped the second they reply.

Used by
BDRsReps
OutcomeConversations started→
Your emails, sendingFrom your own mailboxLeeds accountants introSENDING2 steps · 40 a day, warming up128SENT~58%OPENED176REPLIEDNew reply"Thanks, could you send over your prices?"FOLLOW-UPS STOPPED FOR THIS CONTACT
Step 05 / 06 · Connect

Integrations

Every lead and reply pushed into your stack.

Used by
RevOpsMarketers
OutcomeOne source of truth→
Where the leads goWebhooks · Zapier · SlackZapier webhookLEAD.DELIVERED · REPLY.RECEIVEDCONNECTEDSlack · #new-leadsA message as each lead landsCONNECTEDCSV exportEmailed after every runON{ "company": "Specimen Joinery Ltd", "email": "..." }
The point of all of it

Client won.

A reply in your inbox, and a conversation you did not have to chase.

Deal closed
“
This saves me at least four hours of manual prospecting every week, and the customer support has been fantastic whenever I've needed help.
Verified Trustpilot review - every review we receive is public and unedited.
Watch · 1:26

An email worth replying to

Read the write-up

Every figure is cited on screen. Company examples are fictional specimens.

Swipe for more →
Public record signalsThe confirmation-statement window: timing outreach to filing deadlinesData qualityWhy filing-traced data beats scraped profiles for UK salesPlaybooksA founder’s two-minute pipeline that keeps new leads comingPublic record signalsFirst 90 days: selling to companies the week they incorporate

Questions about outreach

Can I send on the free trial?

Yes. Your first 25 prospects are free to email, follow-ups included, from your own mailbox and with no card on file. The unit is the prospect, not the email, so chasing someone already in that 25 costs nothing extra. Sending to prospect 26 onwards is included on every paid plan, from £29 a month.

Does it send from my own mailbox?

Yes. You connect your own Google or Microsoft mailbox and messages go from your address, through your provider, so replies land in your inbox and the thread looks like every other email you send. We do not send from a shared domain on your behalf.

What stops a sequence emailing someone who already replied?

The reply does. A sequence stops for that person the moment they respond, which is the behaviour anyone who has been chased by a robot after answering will care about. Anyone who asks to be removed is suppressed across the whole system, not just that one campaign.

Will this get my domain blacklisted?

It can, if you send badly, and no tool can promise otherwise. What helps is what the product does by default: verified addresses so bounces stay low, sending from your own mailbox at a human pace, and a free checker for your SPF, DKIM and DMARC records before you start.

Fill your inbox this week.

Connect your mailbox and send your first 25 emails free. No card, 25 leads to write to.

Run your first searchNo card needed
NO CARD · 25 FREE LEADS