Notes from the public record
UK prospecting, public record signals, and compliant outreach - written from the data, not the hype.
What is actually on the UK public record
Ninety seconds on what every UK company has to publish, the nine-month deadline they all feel, and why the best list in the country goes unread. Every figure cited on screen.
Watch the film →A business is registered at my address. What can I do?
It happens more than you would think: a stranger's company on the register with your home as its registered office. Why it happens, how to check, and the official Companies House route to get it removed.
Read →What is the US equivalent of Companies House?
There is no single one. US incorporation happens state by state, each with its own registry, and no unified free national register exists. What that means in practice, and why the UK register is unusually open.
Read →The Companies House API, explained: auth, rate limits and the gotchas
The free official API to the UK register: how the authentication actually works, what the 600-per-5-minutes rate limit means at register scale, which endpoints matter, and the gotchas we hit building on it for years.
Read →B2B email lists UK: buy one, build one, or generate one?
Every UK list broker promises fifty thousand decision makers. Here is what buying actually gets you, what building from the public record costs in time, and when generating a verified list on demand beats both.
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The UK recruitment agency market, and why it swings
Recruitment agencies sit in the trade group that opened 14.4% and closed 13.5% of its businesses in a year. Agencies are a cyclical, low-barrier, high-churn market, and that shapes both when they buy and how fast your list ages.
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UK construction: 423,000 businesses, and steadier than you think
Construction has a reputation for firms going under. The published numbers say something different: 423,000 active businesses, opening at 10.6% and closing at 8.8%, which is below the national closing rate.
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The UK cleaning company market, by the numbers
Cleaning sits inside the trade group with one of the highest opening rates in the country, and one of the highest closing rates too. That combination tells you almost everything about how to sell to it.
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The UK EV charger and heat pump installer market
There were 119,080 public EV chargers in the UK on 1 April 2026. Every one of them was installed by somebody. The trades behind that number are young, growing and mostly invisible to the people who sell to them.
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Where UK companies are closing fastest, and what it tells you
76,840 UK businesses closed in a single quarter, and closures rose in 11 of the 16 main trades. Closures are treated as bad news and largely ignored. They are the most useful number on the sheet if you sell to businesses.
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How many small businesses are there in the UK?
There were 5.7 million private sector businesses in the UK at the start of 2025. Three quarters of them employ nobody but the owner. That single fact should change who you aim at and what you charge.
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The 14,330 UK companies that are actually scaling
Only 4.9% of UK businesses with staff grow fast enough to count as high growth. There were 14,330 of them in 2024. If you sell anything priced for a company with headcount, these are the accounts worth knowing about.
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The UK is getting older, and the care market is growing with it
The number of people aged 85 and over is projected to rise from 1.7 million to about 3.1 million by the mid-2040s. That is the most predictable demand curve in the UK economy, and a lot of businesses sit downstream of it.
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The UK birth rate is falling. Which businesses should care?
There were 585,396 live births in England and Wales in 2025, down 1.6% in a year, with the fertility rate at 1.39 children per woman. That number moves slowly and it moves whole industries with it. Here is which ones, and when.
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How to read ONS business data without getting it wrong
There are two official counts of UK businesses and they disagree by nearly three million. Neither is wrong. Here is what each one counts, which to quote, and the four mistakes that turn free public data into a bad decision.
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Where new UK businesses are being created, region by region
London opens more businesses per head than anywhere else in the UK, at 12.7% a year. But it also closes them faster than Northern Ireland, and the region where new firms last longest is neither. Here is the regional picture.
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UK business survival rates: how many new firms are still trading five years on
Of the UK businesses that opened in 2019, 38.4% were still trading five years later. Survival is not evenly spread: it swings by more than ten points between regions and further between trades. Here is what the ONS figures show.
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The fastest growing UK industries, and how to tell real growth from noise
Business admin and support services added new firms faster than any other UK trade in the most recent quarter, at 12.3% growth. But a fast quarter and a growing market are not the same thing. Here is how to tell them apart.
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How many UK businesses open and close each year
About 317,000 UK businesses opened in 2024. About 280,000 closed. That is roughly one opening every 100 seconds, and one closing not far behind it. Here is what those two numbers are made of, and what they tell you about the market you sell into.
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The poor-website filter: how web designers find their next clients
Around 1 in 3 UK small-business websites fails basic checks. The poor-website filter finds those firms, graded from the live HTML, each with a verified email. Here is how web designers work the list.
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One credit, one lead: how Leadistry pricing works
Leadistry pricing is one sentence: 1 credit = 1 lead, and every lead has a verified website and a verified email. Here is what that includes, what add-ons cost, and why we price it this way.
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What is a pipeline? Search, signals and your browser in one place
A pipeline is your whole lead-gen journey on one canvas: sources on the left, emails at the end. Here is what each part does, and why one canvas beats five tools.
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Meet your AI lead-gen employee
Leadistry now comes with an AI that works like a new hire: a two-minute chat, then it drafts your search, your signals and your emails as one running pipeline. You approve everything before anything sends.
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First 90 days: selling to companies the week they incorporate
A company incorporated this week has no incumbent suppliers and a to-do list full of first-time purchases. The public record announces it the same day. Here is how to be in the inbox while everything is still undecided.
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A founder's two minutes: the AI chat that keeps your pipeline full
The most reliable pipeline habit for a founder is now a two-minute chat. The AI reads your website, asks two or three easy questions, and drafts a running pipeline: the search, the watch and the emails. You approve it once.
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Why filing-traced data beats scraped profiles for UK sales
Data traced to a statutory filing has a named source, a date, and a legal duty of accuracy behind it. Scraped profile data has none of those. For UK sales, that difference decides bounce rates, compliance and trust.
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The confirmation-statement window: timing outreach to filing deadlines
Every UK company must confirm its details with Companies House every 12 months, with 14 days to file once the review period ends. That published, predictable window is one of the best timing signals in UK B2B sales.
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Cold email and UK GDPR: what legitimate interest actually requires
Legitimate interest is the lawful basis almost every UK B2B cold email relies on, and it is not a loophole. It asks for three things: an interest you can name, evidence the emailing is necessary, and a documented balancing exercise.
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How to find companies with no website (and why a poor website is the better target)
The honest answer to a popular search: a firm with no web presence has no email you can verify, so no-website lists are rows, not leads. The better target is the firm with a poor website. It is trading, findable, and comes with a verified email.
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Is a Business Email Address Personal Data Under UK GDPR?
Yes, if it names a person. jane.smith@company.co.uk is personal data; info@company.co.uk usually is not. Here is the simple test, and what it means for cold email.
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Can You Legally Email Sole Traders in the UK? Corporate vs Individual Subscribers
You can email limited companies without prior consent. Sole traders are different: UK law treats them like individuals, so the easy B2B rule does not apply. Here is the distinction that decides everything.
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Cold Email Tracking That Tells the Truth: Opens, Clicks, Replies and the Bots In Between
Half of raw 'opens' are security scanners, not people. Here is how open and click tracking actually works, how Leadistry filters the bots out, and which numbers deserve your attention.
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The Zapier Round-Trip: Send a Lead Out of Your Pipeline and Pull the Result Back In
Pipelines can post a lead to Zapier, pause, and continue automatically when your Zap calls back, with the returned data attached to the lead. Here is how the round-trip works and three automations it unlocks.
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Recurring Lead Searches Explained: Daily, Weekly or Monthly, and When One Big Search Is Better
A recurring search is a budgeting tool, not a discovery tool. One bulk search plus the always-on signal watch finds everything. A schedule just spreads the credit spend when the pool is huge.
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How to Build Your First Pipeline: From Search to Sent in Ten Minutes
A step-by-step walkthrough of the Pipelines canvas. Let the AI build it from a two-minute chat, or build it by hand. Pick your search and template, check the drafts, and flip the switch.
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How Web Design Agencies Automate Lead Generation in the UK (Full Playbook)
Around 1 in 3 small-business websites fails basic checks. Here is the exact automated pipeline a web design agency runs on that list: weekly poor-website search, verified contacts, intro email, chaser, replies into the CRM.
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Email Warm-Up for UK Cold Outreach: the Schedule That Keeps You Out of Spam
New mailboxes that send 100 cold emails on day one get filtered within a week. Here is the warm-up schedule that works, why replies matter more than volume, and how Leadistry enforces it automatically.
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Zapier vs Built-In Automation for UK Cold Outreach
Zapier is brilliant glue, but glueing a data source, a verifier and a cold-email tool together has real costs: per-task pricing, sync failures, and no deliverability brain. Here's an honest comparison, and how to use both.
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How to Email Newly Incorporated UK Companies (Legally and Automatically)
New companies buy fast: accountancy, banking, websites, insurance. Here's how to find newly incorporated UK companies, contact them within PECR rules, and automate the whole journey.
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Lead Generation Workflow Automation for UK Businesses: Meet Pipelines
Pipelines is workflow automation built for UK lead generation: find companies, clean the list, email them, follow up, and route replies by intent. An AI can build the whole thing from one chat.
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How to Find a UK Company's Contact Details From Any Website
You're on a UK company's website and you want the decision-maker's email, the director's name and confirmation it's a real registered business. Here's how to do it fast, and compliantly.
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The Leadistry Chrome Extension: Find UK Leads as You Browse
Our free Chrome extension is live. Land on any UK company's website and it identifies the business, checks it against Companies House, and saves it to your account in one click, fully enriched.
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Lead Enrichment: Turning Companies House Rows Into Contactable Leads
A raw Companies House record is just a name, a number and an address. Here is how lead enrichment adds a website, a verified email, LinkedIn, socials, the director name and a 0-100 score, plus the honest limits.
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Send New UK Leads Straight to Your CRM: Webhooks, Zapier and Slack
Leadistry fires an outbound webhook and a Slack message the moment a new UK lead is delivered or a prospect replies. Here is how to wire those events into your CRM, Zapier, Make or a team channel, on any plan.
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From Lead List to Booked Call: The Full UK B2B Prospecting Workflow
The complete UK B2B prospecting workflow in one platform: find companies on the Companies House register, enrich them with verified websites and emails, act on timing signals, and run compliant outreach, all in one pipeline.
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Email Deliverability for UK B2B: SPF, DKIM, DMARC and Warm-Up
SPF, DKIM and DMARC prove your cold email is really from you, and warm-up plus sensible sending windows keep it out of spam. Here is the plain-English UK B2B setup that gets you into the inbox.
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A/B Testing Cold Email: Why Variants Win More Replies
Sending one identical email to a whole list is the fastest way to tank your deliverability and your reply rate. Here is why running variants wins, and how to A/B test cold email properly in the UK.
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UK Company Buying Signals: Reach Businesses at the Right Moment
Buying signals are public events that tell you a UK company is ready to hear from you. Here is how to turn new incorporations, accounts-due dates and confirmation-statement deadlines into timely outreach that gets replies.
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Cold Email Outreach, Built Into Your UK Lead Tool
Cold email software for UK teams that lives in the same place you build the list. Connect a mailbox, let the AI draft your sequence, run A/B variants, warm up automatically, and read replies without a single CSV export.
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Companies House vs LinkedIn for UK B2B Prospecting
LinkedIn dominates B2B prospecting tooling, but Companies House has a quieter, deeper data set for UK-specific work. Here's the head-to-head.
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How to Verify a UK Director's Email Address Before Cold Outreach
Sending cold email to a fabricated address doesn't just bounce, it tanks your sender reputation for everyone else on your domain. Here's how to verify UK director emails properly.
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UK SIC Code Lookup: How to Find the Right Codes for B2B Prospecting
Every UK limited company self-declares 1–5 SIC codes when it incorporates. Used right, they're the single most powerful filter for B2B prospecting. Here's how to actually pick them.
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Is UK B2B Data Scraping Legal? GDPR & PECR Compliance for Prospecting
Yes, if you do it right. A practical guide to what's legal under UK GDPR and PECR, what's not, and how to keep your B2B prospecting on the right side of the line.
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Best UK Lead Generation Software for 2026, Honest Comparison
Six platforms compared on UK depth, pricing, and the actual prospecting workflow. With recommendations by use case rather than a fake winner.
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How to Find UK Companies by Postcode for Local B2B Outreach
Local prospecting only works if you can filter the UK register by postcode area or specific district. Here's how to do it on Companies House data, and what most lead-gen tools get wrong about UK postcodes.
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Companies House API Alternative, When the Official API Isn't Enough for Lead Generation
The official Companies House API is rate-limited, doesn't return contact data, and isn't built for prospecting at all. Here's what to use instead, and when DIY beats a tool.
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How to Find Recently Incorporated UK Companies by SIC Code
Companies House registers thousands of new UK businesses every week. Here is the practical playbook for finding them by industry, region and incorporation date.
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Companies House Deadlines 2026: When Accounts & Confirmation Statements Are Due (and What Late Costs You)
Every UK limited company has annual accounts and confirmation statement deadlines. Here is what they are, how the dates are calculated, and how lead generators turn them into qualified opportunities.
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How to Find UK Businesses With No Website in 2026 (and the Better List to Build)
Plenty of tools promise lists of UK businesses with no website. Those lists bounce. Here is how web designers and agencies target businesses with a poor website instead, each with a verified email.
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The Complete Guide to SIC Codes for UK B2B Lead Generation
SIC codes are the backbone of UK industry classification, and the single most powerful filter in B2B lead generation. Here is everything you need to know to use them properly.
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UK B2B Lead Generation for Accountants, Finding New Clients Using Companies House
Accountancy practices win new clients consistently by working from Companies House data. Here is the exact weekly playbook, the highest-converting outreach moments, and a sample first-touch email.
Read →How Leadistry stacks up against the usual suspects
A named, sourced, line-by-line comparison - data provenance, pricing model, UK coverage, compliance. Corrections welcome.
Eighty-three thousand doors closed
Every figure is cited on screen. Company examples are fictional specimens.
Every post ends in a search you can run.
Start with 25 free leads. Test any of these on your own patch.
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