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The Desk

It tells you what is working before you ask.

Every other tool has a chat box that waits for you to open it. This one has been reading what happened after your emails went out, and it starts the conversation.

THE DESKMONDAY · 08:31 · YOU HAVE NOT ASKED IT ANYTHING
Your replies this month, by the reason we wrote about:Brand new company37Accounts due22Website graded poor9Brand new companies are pulling more replies than the other two put together. Want me to put more behind that one?
yes, and keep it to the north west
Agent widened · North West · brand new companies firstUndo any of this, any timeCOSTS YOU NOTHING

Ask it in the words you would use.

The questions you would ask someone who had read all of it. Who to chase this morning, where the next ones come from, and what the last job earned.

The DeskSPECIMEN ACCOUNT · ANSWERS FROM YOUR OWN DATA
who should I chase today?
Example Joinery Ltdreplied Monday, not answered
Example Glazing Ltdasked a price, three days ago
Example Interiors Ltdsaid not now, back in June

Three worth a minute this morning. The rest can wait, and it will tell you when they cannot.

Ask it anything
Unprompted

It tells you when you are aiming at the wrong people.

It watches where your leads go and what comes back. When a slice of them is earning nothing, it says so without being asked.

  • Nobody asked it to look
  • It would rather you spent less than spent badly
  • You decide, and you can undo it

A third of this month’s leads went to electricians.

Electricians0repliesfrom 31 leads
Joiners9repliesfrom 22 leads

Stop looking for electricians and put those into joiners?

Questions are free. They always will be.

Uses your allowance
  • A finished lead, delivered to you
That is the whole list. Anything that would go and find leads shows you the number before you agree to it.
Free, always
  • Asking it anything
  • Building or changing an agent
  • Counting your market
  • Rewriting an email
  • Undoing any of it
Charging for questions stops people asking, and asking is the whole point.

Nothing happens that you did not allow.

Turn autopilot on and the emails go under a rule you set once. Changing what it watches, or spending any part of your allowance, still comes to you first, with the number on it.

Waiting on youTHREE DRAFTS · NOTHING SENT YET

Three drafts are ready for the brand new companies you asked me to watch. Each one opens on the filing date that made it worth writing.

What goesThree emails, from your own mailbox
WhenSpread across the morning
What it uses upNothing
If one of them repliesThe rest of that thread stops
Send themNot now

It never answers a real reply for you, whatever the switch says, and it never widens a patch or spends part of your allowance without asking. When it will not do something, it tells you which rule it is refusing on rather than going quiet.

Start free
Ask it your first question

Tell it what you sell and your first 25 leads run straight away. Questions never count against them.

or
No card · 25 free leads · Full enrichment on every one

The rest of the product

01The FeedA few businesses to contact each morning, with the first email already written for you.Explore →02AgentsThey find the business, the right person there, and an email address that works.Explore →03SentWhat you sent, who replied, and what we stopped the moment they did.Explore →04Why nowEvery lead arrives with a dated reason to get in touch, taken from their own filing.Explore →05IntegrationsEvery lead and reply sent straight to Zapier, Make, Slack or your own software.Explore →06Connect ClaudeYour own Claude, connected: it runs the morning, writes the pitches and asks before anything goes out.Explore →07Chrome extensionLook up any company from its own website, free, without leaving the page.Explore →
The detail

Questions

01Does asking it questions use up my leads?+

No, and it never will. You can ask it as much as you like, have it build and rebuild agents, count your market, and rewrite an email as many times as it takes. The only thing that counts against your allowance is a finished lead delivered to you, and anything that would go and find leads shows you the number before you agree to it.

02Can it send an email to someone without me seeing it?+

No. It writes, you approve. If you would rather not approve each one, you set a rule and the rule approves them, which is still your decision made once instead of every morning. Either way the pacing limits, the suppression list and the UK rules apply, and a reply stops the rest at once.

03What does it actually know about my business?+

What you have told it, and what it can see in your own account: your leads, what went out, what came back, and what you have marked as won. It keeps that as a profile you can read and correct, so if it has the wrong idea of who you sell to you can see that rather than guess at it.

04Why do you not show me open rates?+

Because the number is not real. Apple Mail and Gmail load images on their own before anyone reads anything, so a large share of the opens any tool shows you are machines, not people. We would rather show you replies, which only happen when a person decides to write back.

05What happens when it does not know the answer?+

It says so. It answers from your own data and the public register, it shows what it used, and where it has nothing it tells you that instead of estimating. If a question is too big to answer on the spot, it says that too, and offers to set it up as something that runs every morning instead.

Say it once, and it is set up.

It builds what the other three screens show you.

01An agentSay who you sell to. It watches that patch from tomorrow.
02An emailSay shorten it, or warm it up. The next one arrives that way.
03An answerAsk what is working. It reads your own numbers and the public record.