You only pay for leads that arrive complete.
One credit is one lead: the Companies House record, the director's name, a verified website and a verified email. Describe who you sell to and you see the exact industries, the area and real sample companies before a single credit is spent. Leadistry then finds them, drafts the outreach, and sends nothing until you say so. Your first 25 leads and your first 25 emails are free, no card.
Who this is for
For UK businesses selling to other UK businesses, where the person who has to find the clients is usually the person doing the work.
- Today you are
- hours a week on LinkedIn and Google, bought lists that are out of date before they arrive, and US data platforms that want five figures a year on an annual contract.
- The problem
- none of them can show you where a contact came from, none of them carry the UK companies small enough to actually be your customer, and none of them tell you when a business needs what you sell.
- Leadistry is
- UK B2B lead generation and outreach, built directly on the Companies House public record.
- So you get
- leads you only pay for when they arrive complete, every field traceable to the filing it came from, timed to the week a company is in the market, with the outreach drafted and nothing sent until you approve it.
This saves me at least four hours of manual prospecting every week, and the customer support has been fantastic whenever I've needed help.
Turn a public record into a private pipeline
Search, signals and your browser feed one pipeline, so nothing falls through the cracks.
Stop guessing who's out there. See all of them.
Set it up once. It runs every day.
Know the week they need you.
Data you can defend.
Cold email, done lawfully.
Send with confidence. B2B outreach in the UK runs on legitimate interest - we follow the ICO's three-part test and document it, treat corporate subscribers correctly under PECR, and honour removal requests within 24 hours, so no email ever costs you a complaint.
Read the compliance docs →REGISTERED
ZC200538
Most lead tools weren't built for the UK. This one is.
Named, sourced comparisons live on the full comparison page - corrections welcome.
The difference between a list and a lead is knowing why you are writing.
Most cold email fails for a boring reason: the person reading it cannot tell why it arrived today rather than last March. The offer might be fine. The timing is invisible. So it reads as a list, because it was one.
Every UK company publishes dates. Annual accounts fall due nine months after the year end. A confirmation statement is due every twelve months. A company incorporated eighteen months ago is coming up to its first ever filing and has probably never thought about it. None of that is inferred from browsing behaviour or bought from a broker. It is filed, dated, and public, which means you can say it out loud in the first line of an email without guessing.
Ninety days, not thirty
The instinct is to make contact when the deadline feels urgent. That is backwards. Somebody deciding who files their accounts decides in the run-up, not on the day, and by the deadline week the work already sits with somebody else. Around one active company in six has accounts falling due inside any ninety day window. Inside thirty days it is closer to one in twenty-five.
We are not going to call these warm leads. A warm lead means somebody asked to hear from you, and that is a different kind of business entirely. This is cold outreach where the reason is real, public and dated, and where the first line can be a fact about them instead of a guess. That is most of the difference between a reply and a delete. You can read how the signals work or what the filing window looks like in practice.
Whatever you sell, Leadistry finds your buyers on the public record
A pipeline before your first sale
No sales team yet? Your AI pipeline finds new leads and drafts every follow-up, while you run the business.
For founders →
Mornings on calls, not on lists
Tomorrow's lead list, ready before you sit down - full contact details, no duplicates, and a straight answer when a prospect asks where you got their name.
For sales reps →
Find the firms whose website is letting them down
Build a fresh prospect list for each client or postcode - including the 1 in 3 small firms whose website fails basic checks.
For agencies →
Lists that top themselves up
Describe your ideal customer once. Fresh companies flow in straight from the public record, not from a stale bought list.
For marketing →Asked before you buy
01What exactly counts as a lead?+
One delivered company record. Every lead includes the Companies House record, the director's name, a verified website and a verified email. Failed lookups and dissolved companies never count toward your allowance.
02Can I really send emails on the free trial?+
Yes. Your first 25 emails go out from your own mailbox, with their follow-ups, on the free trial and with no card. Sending beyond those 25 needs a paid plan, and so does exporting to CSV. Everything else is the full product: the whole UK register, the same verified leads, and the same pipelines.
03Where does the data actually come from?+
The base is Companies House, the official public record of every UK company. We add details from each company's own website. Our crawler finds it and checks it against the filing. We never buy data from brokers.
04What if the AI picks the wrong industry for my business?+
You see the exact register categories, the area and real sample companies before a single credit is spent, and you can change any of them in one tap. Anything the AI is not confident of is shown as could not match with confidence, never guessed. Your first search runs on 10 of your 25 free leads, so a wrong audience cannot spend the rest. After a run, and before anything is delivered, the categories are checked again against your own words: rows that do not match are held back and never charged. Every lead row shows the category it was found under.
05Is cold email even legal in the UK?+
Yes, done properly. B2B email in the UK runs on legitimate interest under UK GDPR. We follow the ICO's three-part test and write it down. PECR treats companies differently from individuals, and we follow those rules too. Removal requests are honoured within 24 hours.
06What happens if a search fails partway?+
Any unused leads return to your balance the minute the job is marked failed. No support ticket. No waiting.
07Can my pipeline run itself?+
Yes. Your pipeline's signal watch checks the register every day and feeds new matches in. On a huge search pool, a recurring schedule spreads your credit spend over time. Drafts only. Nothing sends until you say so.
Your first 25 leads and 25 emails are already waiting.
25 free leads, each with a verified website and email, and your first 25 emails sent free from your own mailbox. You confirm the industries before a credit is spent, so you see exactly what you get before you spend a pound. Exporting to CSV is the one thing that needs a paid plan.