Forty firms, not four thousand
You do not need volume. You need the right forty, and reading four thousand rows is not research.
Every figure is cited on screen. Company examples are fictional specimens.
Music: Almost Bliss by Kevin MacLeod (incompetech.com), licensed under CC BY 4.0
Transcript
- 0:00
You do not need volume. You need the right forty, and reading four thousand rows is not research.
- 0:16
The right size, the right sector, and a third director appointed in the spring.
- 0:35
Four thousand in sector. By size, trading status and a director change this year, forty.
- 0:56
One email that could not be a template, because they read the accounts first.
- 1:17
Forty firms, not four thousand.
About this film
Forty firms, not four thousand runs 1:25, read by Callum and appears on Leadistry's For Consultants page. The full narration is above in 5 sections, so you can read it instead of watching if that is quicker. Every figure shown on screen comes from the Companies House public record or a named published source, and the companies used as examples are fictional specimens rather than real customers.