Win the support contract as they grow.
New companies often have no IT partner yet. Growing firms outgrow their setup. Both show on the public record before they start looking.

Reaches new firms in their first year, while the setup is still being chosen.
Needs IT setting up, and has no partner yet
Needs to replace the setup it has outgrown
Needs someone to own the tech, starting with HTTPS
Who lands before they sign support.
A company in its first year
The first year is when a firm settles its IT support. After that you are asking somebody to switch. The record shows who formed in the last 12 months, in your area.
A firm outgrowing its setup
Coming up on a year of trading on whatever got set up in week one. More people, more kit, and nobody officially looking after it.
Tech trouble you can see
A site with no HTTPS or no mobile layout is the visible edge of IT nobody owns. You open with something specific and fixable.
Every one is read off a filing you can check. See every reason, live
The hard line is already written.
Quick one about Example Homes
Hi Grace,
“Congratulations on registering Example Homes on 9 September. Most firms pick their IT support early and never look again, so I wanted to be one of the options while you are choosing.”
Whatever you normally say about what you do, in the words you already use.
And the one thing you want them to say yes to.
Your name
Your company
If you'd prefer not to hear from me, unsubscribe. Your details came from public sources, including Companies House and your company's website. See how, or remove them. Clicks on links in this email are recorded.
Who writes each part, in full
The opening line is always written for each company. It comes off their filing, which is what stops it reading like a template.
What you do is your exact words, or written by the AI from your brief. You choose which in the Template, section by section.
The ask is one thing for them to say yes to. Yours to word, and yours to change whenever you like.
It goes from your own address, so a reply lands in your inbox and the thread is yours.
Where their details came from and a way out are on every email. This part is locked and cannot be removed.
What MSPs ask first before anything else.
“New companies want everything free.”
Some do. The record lets you filter by the shape of firm you actually take on, and the ones worth having want it done properly from day one.
“I win clients when their IT breaks.”
Breakage is a lottery with rivals waiting by the phone. An early hello means yours is the name they already have on the day it goes wrong.
Asked by it & managed services
Is Leadistry right for it & managed services?
It is built for IT support firms and managed service providers. If you are waiting for a company to get fed up with its current provider, this replaces that with an agent that reads the Companies House public record every morning and puts the companies that match on your Feed.
What do it & managed services actually get?
Companies in their first year of trading, in your area, while the setup is still being chosen. Every lead arrives with the company record, a website we opened and an email the company publishes, with the director's name when it is on the public record, and the ones we cannot complete are not charged for.
Is it legal to cold email UK companies?
Contacting a company at a published business address is normal B2B outreach under UK GDPR and PECR. Every email says who sent it, where the details came from and how to opt out in one click, and anyone can ask to be removed at any time.
Tell it what you sell and your first 25 leads run straight away. No card.
Not quite you? Try one of these.
Lead generation teamsLeads that arrive checked, with the filing behind each field, so the ICO question has a written answer.
Marketing teamsAn agent that tops your audience up from the public record every morning as new companies match it.
RecruitersNew companies on the public record before the job boards know they exist, and firms a year in with their first accounts coming due.
Sales leadersSpend that tracks delivered leads instead of licences, and a source you can put in front of anyone who asks.