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Playbooks · 4 min read

Introduce your service to new offices nearby

Every new office in your area needs what you sell. None of them know you exist yet. A standing intro fixes that for good. You set it up just once.

  1. 01

    The area is the strategy

    Service businesses win on being close. A tight area means faster response than any national rival can promise.

  2. 02

    One intro, always on

    A short email introducing the service, sent to every matching arrival. It runs whether the week is busy or quiet, and the quiet weeks are exactly when new business dries up.

  3. 03

    Local proof, one line

    Name the area, not a client list. "We look after a dozen offices around your town." Nearby beats famous.

Try it this morning

Pick your real area. Write the three-line intro. Set it against new arrivals.

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How to build a search that keeps working

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